MKS makes a big statement entering our 30th year as a company by debuting a new name, logo, tagline and color scheme.
Thirty years ago, Atlee Mercer, an alarm dealer from Pennsylvania saw the growing need for a software solution designed specifically for the security alarm industry. Thus,Micro Key Software was born. Founders Atlee Mercer and Wayne Torrens created a new space for software that was designed by and for alarm dealers to help meet the ever changing needs of dealers. 30 years later, we are one of the industry leading software providers for alarm dealers and central stations in over 45 countries!
As we enter our 30th year as a company, we continue to reinvent ourselves as a company and are unveiling a brand new logo, color scheme, tag line and new name. Micro Key Solutions will now be known as MKS. The new logo keeps some similar elements including the iconic “key” logo that has been incorporated in the logo since the company started, but now has more clean and modern look. Another big change with the new logo is the incorporation of a new tagline,Rethink Automation. This replaces the previous Manage, Control, Succeed tagline and serves as more of a direct and clear statement to what we as a company offer the security alarm industry. The final obvious change you will notice is the complete change of the company color scheme. We started with a Florida inspired green and purple theme, evolved to our most recent blue, black and white theme and not introduce our new orange and gray color scheme.
The color orange symbolized energy and stimulation as well as communicates an optimistic and uplifting spirit. The color gray symbolizes transition and communicates a sense of calm and composure. All of these elements lead back to the culture of MKS and directly relate to the mindset as we enter this next chapter as a company.
“As we enter our 30th year as a company, we realized this is the perfect time to debut this new branding for our company”stated MKS President Victoria Ferro. “Reaching this milestone is a great accomplishment for us and I feel we have the industry’s leading Central Station, Accounting and service solutions available along with a highly talented and dedicated staff that will continue to allow MKS to thrive for the next 30 years and beyond” added Ferro.
Since its start, MKS has longed stated that we are much more than just a software company, we offer a complete solution to run your entire business. The new re branding is a great way to kickoff this new era of the company and highlights growth and transformation while celebrating the company culture of the past thirty years.
We are very excited to share this great news with our great customers and the industry and are happy to take this next step in the evolution of our company as MKS!
Want More Information?
Be sure to check out our new homepage (more changes to come) as well as our video that takes a look back at our past 30 years as well as a look forward with MKS!